Photographing Jewelry and Collectables with MK Lighting Systems

Posted by mkdigitaldirect | Posted in How to do it, Jewelry Photography, MK News | Posted on 28-01-2010-05-2008

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Photographing Jewelry and Collectables with MK Lighting Systems

Thursday, February 25, 2010  |  3:00 PM – 5:00 PM

Where: B&H NYC Superstore – 420 9th Ave, NY New York 10001

Speakers: Michael Deutsch
Event Type: Photography
Skill Level: Basic, Intermediate
Mike Deutsch of MK Digital Direct will be demonstrating the use of the MK lighting systems to achieve consistent and beautiful results easily of jewelry and collectables. Mike will cover in this presentation; setting the cameras custom white balance, proper positioning of the jewelry, creating catalogs and web page ready images. Watches, bracelets, rings and other items will be photographed during this presentation. MK Digital Direct is the worldwide leading manufacturer of product photography lighting systems. MK Digital lighting systems enhance the beauty of jewelry, gifts, collectibles, eBay products, forensics and more.
Speakers
Michael DeutschMike Deutsch began his career in photography product development in 1991. During his first few years in the industry, he worked for a manufacturer of photographic accessories. At this position he spent time researching, developing and photographing new products. In early 1995, Mike started his own manufacturers repping company. The company specialized in studio lighting and studio accessories. Studio strobes dominated his mix of products until the mid 2000¿s, when continuous lighting products began to emerge in popularity. Mike believed that ¿what you see is what you get¿ aspect of continuous light would grow in popularity and the quality of the light sources would improve as well. In 2002 he began working with MK Digital Direct. MK Digital Direct produces a photographic chamber with a continuous light source. MK is the leader in jewelry photographic solutions with over 15 years of experience. Mike also continues to represent other manufacturers of cases, strobe lighting and optics.

REGISTER FOR THE EVENT @ B&H Website. Click here

Easy steps to email your Jewelry Pictures

Posted by neumanr | Posted in How to do it | Posted on 19-01-2010-05-2008

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HI everybody:

Today I will show you how to send your pictures using your email account to possible customers, vendors, fiends etc.

Things you need to have.

An email account for example: Hotmail, yahoo mail, Google mail, or your own company email. If you do not have one already setup, get one is free and also very easy to sign for it.

On your computer, you need to have one folder containing your pictures or images. If you do not have one already, create one on your desktop. On windows just right click your mouse at your desktop and select new, folder, select the name, and that’s it.

Basic Steps

I am assuming that you already have beautiful pictures saved on your photography or picture file, if not, do not send them, you don’t want to share ugly pictures with everyone  on the web, fix them or if you can’t take new ones. The quality of pictures you send needs to be of  the same quality of those you will receive from someone and  buy a product from them because the picture invite you to do it.

If you have beautiful pictures let’s move forward.

Open your email software; I will work with hotmail for example.

First select New to create a new e mail.

Second on the TO: selection space, write the correct email address of the people you want to send the e mail. You can add more than one e mail address if you need, and send copies of the mail to somebody else.  Just click Cc: on the top screen.

Very important fill the subject line with brief information of your e mail. Many people erase their e mails without even open them if the comes empty.subject  write all the information you need to supply to the person(s) receiving the mail(s).

Third, at the top of the page select the word Attach, this will open a small box below the Subject selection space that reads Browse.

Fourth, Click on the Browse box and look for archive that contains the image (s) you want to send. You can select them the by the description you wrote for the picture, or by the image itself. Click on it twice to select it, if you need to send more than one image repeat the Browse steps.

Fifth, click the send button and that is it.

If you have problems sending large image size pictures you need to reduce them prior to send them. Use the software you use to adjust the picture quality to reduce the image. Always keep the original file and reduce a copy of it so you do not lose your large image.

Good luck

Ruben Neuman

How to photograph a ring with a textile background

Posted by neumanr | Posted in Jewelry Photography | Posted on 05-01-2010-05-2008

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Hello to every one:

Today I want to share on a simple way to obtain beautiful pictures of rings using simple and cheap easy to found products.

Of course you need to have a good Photo-eBox lighting system, and a reliable digital camera.

If you need more information on the type of camera you need, the proper accessories and a good all-in-one photography lighting system please

Let’s start.

Materials we need.

1-    Any non reflective piece of fabric. Sued, velvet, heavy cotton, etc.

2-    A piece of Styrofoam.

3-    One plant decoration pin, or any pin used to hold jewelry to portable displays.

4-    A ring.

5- Some decorative items if you want to decorate your picture.

Here you can see the 3 items used for this picture

Here you can see the 3 items used for this picture

Steps for how to photograph a ring with a textile background

1. Place the fabric inside the photo e box; you can use just a partial section of it

Fabric inside the Lighting System

2. Cover the Styrofoam with part of the fabric. So you can hide it

Foam, Fabric, Cover it.

3.Using the pin hold the ring in place by pushing it trough the fabric until is secure on the Styrofoam.

Ring With Pin

Decorate the surroundings, zoom in and arrange your picture, adjust your shutter speed to properly light the picture and…. “click”  you have a nice picture in seconds.

You can retouch, crop, and arrange the image, to be used in your web page, catalog or mailers using various software’s. Or one provided with the photo e box.

Finished Photograph of the Ring

Finished Photograph of the Ring

Experiment with several fabrics, rings, positions of the rings; make one or two level pictures etc. do whatever you like this is your picture and you are the creator of it.

Many people worry that all pictures on the web need to have a white background that is not true a dark background will always give you more contrast to your jewelry and more presence remember when you sell online:

You are selling pictures not jewelry

So have fun and sell more.

Ruben Neuman

Welcome to our Blog!

Posted by neumanr | Posted in MK News | Posted on 04-01-2010-05-2008

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Welcome Everyone!

We are proud to announce that starting this month we’ll begin our brand new blog. In our blog you’ll be able to find the latest tips and trips about product and jewelry photography, new accessories available, company news, and tips from other users like you that photograph jewelry or other products.

You’ll also be able to share your comments and tips on each of our posts, as this is a social media platform where everyone can have an opinion and have an open discussion.

Hope everyone will be as exited as us about our new blog!

Our next post will be coming soon!

Till then,

Ruben Neuman
MK Digital Direct