Archive for the ‘MK News’ Category

Customers of MK Digital Photography Lighting Systems

June 24th, 2011

Showcase of customers who own an MK Photography Light Box

Increase your sales by shooting your own high quality photos yourself, it’s fast and easy to do!


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Our customers often want to know which companies or individuals own and use our photography lighting systems to take high-quality professional photos of their products, and now they can!

The gallery shown above showcases many MK Digital Direct customers who own one (or more) of our photography light boxes. Browse through them and visit their websites to see the real-life results that thousands of customers (not all shown here) have achieved while using our products. You too, can soon do the same!

NOTE: We continually update this page with more customers. Click on the tags below to search companies by the product they own, their location, or other criteria.

MK News

MK Digital has an A+ from Better Business Bureau!

June 20th, 2011
A+ rating from BBB for MK Digital Direct
A+ Rating from BBB for MK Digital Direct

Did you know that MK Digital Direct has a A+ rating from the Better Business Bureau?

Our company has earned this great grade for having no complains from any customers in the last 3 years, which reflects our company’s dedication to making sure that all of our customers are happy with our products, our service, and most of that they are able to achieve what we promise them: Either high quality professional product photos (if they own our photography lighting systems) or a great sparkle in their jewelry to help them boost their sales (if they own our LED lighting products).

Although our business is not yet accredited by the BBB, our company does meet most of BBB’s accreditation standards of trust, honesty, truth, transparency, responsiveness, and willingness to help customers in all ways possible to make sure that everyone enjoys doing business with us.

Checkout MK Digital’s BBB listing here

MK News

Plants from New York Botanical Garden shot with MK light Box

June 16th, 2011
Plant "Eysenhardtia officinalis" from the New York Botanical Garden shot with the Photo-eBox PLUS 1419

Plant "Eysenhardtia officinalis" from the New York Botanical Garden shot with the Photo-eBox PLUS 1419

Did you know that the MK photography lighting systems are not only used for shooting jewelry photographs?

In fact many of our customers use them to shoot other products such as vitamins, toys, cosmetics, eye-wear, hand bags, electrical components, food, belts, shoes, and even plants!

One of our newest customers, Michael Bevans from the New York Botanical Garden is currently using a Photo-eBox PLUS 1419 (our largest product photography system) to shoot the many hundreds of specimens of plants that the NY Botanical Garden has and will create a digital archive of them. Check out Michael’s blog where he posts everything he does, take a look at it here: Photo of the “Eysenhardtia officinalis” shot with a Canon Eos 1ds Mark III with a 50mm Macro lens

MK News

Where are MK Products used?

March 29th, 2011

MK Digital Direct orders from around the world. We sell and ship our products worldwide since 1998.

See map below showing where we’ve shipped our products:
MK Orders around the world

MK News

Forensics Show, Check out and test our products live!

February 17th, 2011

Want to learn about our Forensic Photography Lighting Systems?

Check out our company booth and products at the the American Academy of Forensic Sciences – AAFS Annual Meeting in Chicago, IL at the Hyatt Regency Chicago (151 E Wacker Dr. Chicago, IL, 60601) from February 21-26, 2011.

Event’s Description
The Academy’s annual scientific meeting is held in February at which time over 500 scientific papers, break fast seminars, workshops, and other special events are presented. The AAFS consists of ten sections representing a wide range of forensic specialties, and the annual scientific meeting gathers these professionals who present the most current information, research, and updates in this expanding field

Visit us through our distributor WB Hunt Photo & Video at booth #325

Learn more:


  • Michael Deutsch (MK Digital): 7oaksmd[at]sbcglobal[dot]net
  • Stanly Goldberg (WB Hunt): sgoldberg[at]wbhunt[dot]com

MK News

New LED light: The Mini-Lite 350-2 counter-top

July 7th, 2010

SparkleLite™ Mini-Lite 350-2New Product: The Mini-Lite 350-2 dimmable LED counter top light.

We have redesigned and improved one of our most popular products, the Mini-Lite 350-2. It now features more powerful high-intensity LEDs on each of the two goosenecks (Now 3 watts, as opposed to 1 watt), and features a separate dimmable knob to control each LED’s light intensity individually.

Learn more about our new LED light’s benefits, and specifications

Model: 92020 (2 Goosenecks)

Price: $350

MK News, New Products

Forensic Photography – Visit us at the IAI Conference

July 1st, 2010

Come check out the MK Digital Photography Lighting Systems at the IAI International Education Conference July 11-17, 2010 in Spokane, Washington.

Learn how our products help provide the scientific and forensic industry with professional and high-quality photographs. Easily shoot any forensic evidence by simply placing it inside our systems and shooting with your camera. The interior of the lighting systems are easily wiped clean, and there’s no setup required to shoot any items – just flight on the light switch.

Check us at the Booth #210.

To learn more, visit our forensic’s web page at:

MK News

Increase sales and prospects using an online store

April 24th, 2010

Hello to all,

Today we’re still living through a recession where  people’s weak buying power are making it harder for people to turn a profit, as less people are shopping and spending money in non-vital products. This is causing business owners to change their marketing strategy and focus in the least expensive way to generate more leads, and prospects with potential for becoming customers. There are various ways to increase sales through different marketing methods, yet today one of the most important ones is having a virtual store in the Internet, more commonly known as an E-commerce site or Online store.

Having an online store is a key marketing part of any marketing strategy today. Selling online turns your local or national business into a global, which welcomes anyone from around the world at any time. In this case, its anyone with a computer and an internet connection (Or actually, anyone with an internet connection in any device- including iPhones, BlackBerries, Palms, iPod Touch, etc).

Selling online has numerous benefits, of which some are listed below:

  • Increase your sales and profits
  • Reach customers worldwide: Thereby increasing sales opportunities.
  • Open 24 Hours a day: By being able to process credit cars online, your business can be open all day every day, throughout the entire year.
  • Attract new customers: Who would not normally discover your business unless they know your local store.
  • Receive payments more quickly from automated online transactions.
  • Improving your marketing strategies: By using the data gathered by tracking customer purchases & keywords searched.
  • Use your online shop as a catalog: For existing & potential customers.
  • Reduce order-processing costs: Customer orders automatically get saved in your online store system.
We at MK Digital Direct have been providing businesses with products that help them shoot professional high-quality photographs for use in their marketing materials and websites for more than 12 years. Today, we’ve gone a step farther and are now also offering business the service of creating for them a  complete and ready-to-use online store for their businesses. Thus, making our customer’s job for marketing their products even easier than before, by providing them an easy solution to increase sales in today’s Internet age.
Complete Online Store Packages start at $995, which is something that’s hard to find anywhere else!

Marketing Tips, MK News, New Products

Photographing Jewelry and Collectables with MK Lighting Systems

January 28th, 2010

Photographing Jewelry and Collectables with MK Lighting Systems

Thursday, February 25, 2010  |  3:00 PM – 5:00 PM

Where: B&H NYC Superstore – 420 9th Ave, NY New York 10001

Speakers: Michael Deutsch
Event Type: Photography
Skill Level: Basic, Intermediate
Mike Deutsch of MK Digital Direct will be demonstrating the use of the MK lighting systems to achieve consistent and beautiful results easily of jewelry and collectables. Mike will cover in this presentation; setting the cameras custom white balance, proper positioning of the jewelry, creating catalogs and web page ready images. Watches, bracelets, rings and other items will be photographed during this presentation. MK Digital Direct is the worldwide leading manufacturer of product photography lighting systems. MK Digital lighting systems enhance the beauty of jewelry, gifts, collectibles, eBay products, forensics and more.
Michael DeutschMike Deutsch began his career in photography product development in 1991. During his first few years in the industry, he worked for a manufacturer of photographic accessories. At this position he spent time researching, developing and photographing new products. In early 1995, Mike started his own manufacturers repping company. The company specialized in studio lighting and studio accessories. Studio strobes dominated his mix of products until the mid 2000¿s, when continuous lighting products began to emerge in popularity. Mike believed that ¿what you see is what you get¿ aspect of continuous light would grow in popularity and the quality of the light sources would improve as well. In 2002 he began working with MK Digital Direct. MK Digital Direct produces a photographic chamber with a continuous light source. MK is the leader in jewelry photographic solutions with over 15 years of experience. Mike also continues to represent other manufacturers of cases, strobe lighting and optics.

REGISTER FOR THE EVENT @ B&H Website. Click here

Jewelry Photography, MK News, Photography Tips & Tutorials

Welcome to our Blog!

January 4th, 2010

Welcome Everyone!

We are proud to announce that starting this month we’ll begin our brand new blog. In our blog you’ll be able to find the latest tips and trips about product and jewelry photography, new accessories available, company news, and tips from other users like you that photograph jewelry or other products.

You’ll also be able to share your comments and tips on each of our posts, as this is a social media platform where everyone can have an opinion and have an open discussion.

Hope everyone will be as exited as us about our new blog!

Our next post will be coming soon!

Till then,

Ruben Neuman
MK Digital Direct

MK News